There’s some talk here about Jonathon Schwartz’s blog as an example of ‘conversational marketing.’ Personally, I wonder whether these kinds of blogs aren’t mostly entertainment, “shows.”
Michael Wiley — ex-director of new media at GMÂ and now at Edelman in charge of “me2revolution” (?) — talks about the potential for a senior executive to promote change […]
Entries Tagged as 'change'
Are CEO blogs “Marketing 2.0?”
June 20th, 2007 · No Comments
Tags: Blogging · Marketing · change · change agents · supernova07
Supernova session on “markets & relationships”
June 20th, 2007 · No Comments
Tags: Blogging · Marketing · change · change agents · supernova07
Social Computing, culture and conflict.
May 17th, 2007 · 1 Comment
Tags: social software · Enterprise 2.0 · Companies · Enterprise Web 2.0 · change · change agents · culture
Dion Hinchcliffe on “Enterprise 2.0 as a corporate culture catalyst”
May 8th, 2007 · 3 Comments
Tags: social software · Enterprise 2.0 · Enterprise Software · Enterprise Web 2.0 · Media · mobile · rss · change · change agents
Tom Tom — beating the drum for E 2.0
May 3rd, 2007 · No Comments
Tags: social software · Enterprise 2.0 · Enterprise Software · Enterprise Web 2.0 · change
Tom Mandel is a pioneer in social software and social computing. He works with organizations as a strategic guide to the future, helping you innovate, grow, become more profitable, and develop better ways to work.


